Strategic investment across upstream, brands, channels, new technology and sustainability projects.
Deep vertical positioning across the tea value chain — long-term holdings and value co-creation.
Core-region estates, tea enterprise equity, raw material processing assets.
Early-stage investment and incubation of emerging and niche-segment brands.
New retail, cross-border e-commerce, chain restaurants and channel investment.
Cultivation science, extraction technology, novel beverages and functional foods.
Regenerative agriculture, carbon-negative estates, organic and fair-trade initiatives.
携手全球茶、咖啡、酒类行业领军上市企业,共建产业生态。
Partnering with leading listed companies in global tea, coffee and wine industries.
铁观音龙头,全国3,000+门店
普洱茶龙头,港股上市
港股上市,全国1,400+门店
茶产业互联网平台,新三板
中国最大咖啡连锁,20,000+门店
新茶饮龙头,港股上市
中国白酒龙头,全球市值最大酒企
浓香型白酒龙头,深交所上市
浓香鼻祖,国窖1573品牌
清香型白酒龙头,上交所上市
中国葡萄酒龙头,百年张裕
央企中粮旗下,中国葡萄酒领导品牌
江苏白酒龙头,上交所上市
安徽白酒龙头,年份原浆系列
Industrial investment is Mulan Group's forward-looking strategic business segment. Through industrial investment funds, digital asset RWA, strategic M&A, and other methods, the group invests in upstream and downstream resources, brand channels, emerging technologies, and sustainability projects, building a complete industrial finance ecosystem. The investment team comprises senior industry investors, financial experts, and technology experts, with strategic partnerships with top global investment institutions.
01 Upstream Resources: Investing in premium tea estates (especially scarce old-growth and organic estates), initial processing facilities, and deep processing plants to secure core region resources. 02 Brand Investment: Investing in new consumer tea brands, healthy beverage brands, and coffee brands, providing capital + industrial empowerment for rapid growth. 03 Channel Investment: Investing in tea e-commerce platforms, private domain operators, chain retail brands, and overseas trade channels to build diversified distribution networks. 04 Technology Innovation: Investing in AI, blockchain, IoT, and biotechnology applications in the tea industry, driving digital transformation.
Mulan Group is a pioneer in digital asset RWA in the global tea industry. RWA (Real World Assets) tokenizes tea assets via blockchain technology and issues them on compliant digital asset exchanges. The group has established partnerships with compliant platforms in the Middle East (Dubai) and Singapore, tokenizing premium tea assets (ancient tree Pu'er, aged white tea, rare rock tea) into tradeable digital assets. RWA advantages include: expanded financing channels (independent of traditional bank credit), improved asset liquidity (blockchain 24/7 trading), lower investment thresholds (supporting small investments), and value discovery (market-driven pricing).
The group's self-developed AI Demand Chain system leverages big data and AI algorithms to achieve demand forecasting, intelligent replenishment, consumption trend analysis, and dynamic pricing. By analyzing historical sales data, macroeconomic indicators, social media trends, weather forecasts, and hundreds of other variables, the system predicts product demand for the next 30/60/90 days with over 85% accuracy. AI Demand Chain has helped the group increase inventory turnover by 40%, reduce stockout rate by 60%, and reduce demand forecasting labor costs by 80%.
Through the trinity model of "Industry + Finance + Technology", Mulan Group has built a complete industrial finance ecosystem. Upstream: 30+ partner estates and thousands of tea farmers. Midstream: 10+ processing plants and hundreds of suppliers. Downstream: 500+ brand clients in 60+ countries and hundreds of millions of consumers. Lateral: financial institutions (banks, factoring, leasing), tech companies (AI, blockchain, IoT), government agencies (Ministry of Agriculture, Ministry of Commerce, Customs), and industry associations (China Tea Marketing Association, International Tea Committee, etc.).
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